I had the honor of working on Match.com's extended PR team for nearly three years while at DKC. I'm incredibly proud of the work our team accomplished during this time.
In addition to the other projects on my website, I've added this as a good example of a successful content marketing campaign I helped conceptualize and drive for Match.com in partnership with DC Comics: With This Kiss...Superman and Wonder Woman Are Finally an Item.
A primary aim of this campaign was to reach a new, more male-centric audience. The campaign was a major hit, achieving this primary goal and well beyond with widespread national consumer coverage. Highlights of top results: